Salman taking help from entire Bollywood to promote Prem Ratan Dhan Payo?

Superstar Salman Khan is gearing up for his next movie ‘Prem Ratan Dhan Payo’ and the movie marks the reunion of Salman with his long-time friend Sooraj Barjatya after 16 years this is special for more than one reason for Salman and his comeback as Prem, his fresh pairing with Sonam Kapoor and his return as the family man among others.

Salman is known to promote his movie extensively and he uses every platform he can, be it social media, reality shows or live events with this movie, however, he has surpassed all his earlier paths and Salman and Sonam have practically roped in almost the entire film industry to promote Prem Ratan Dhan Payo.

A few days ago, Sonam Kapoor asked all her followers on Instagram to shoot Dubsmash videos on the title track of ‘Prem Ratan Dhan Payo’ and after she announced a contest for the best videos, everyone was grooving to her song and after model and actress Sophie Choudhary did so, it soon became a filmy phenomenon and Arbaaz Khan, Jacqueline Fernandez and Richa Chadda too followed suit.

The latest additions to this list are actresses Sridevi, Shilpa Shetty, Padmini Kolhapure, Reema Kapoor, and Raveena Tandon and the gorgeous ladies of Bollywood had come together to celebrate Karva Chauth. Then they decided to make Dubsmash videos to add more fun to the festivities.

While Sonam is constantly thanking everyone for their videos, it makes you wonder if it is more than just fun. Is this the new plan devised by Salman to promote his movie? Only time will decide if all the hard work turns out well for Salman and Sonam and promote Prem Ratan Dhan Payo is due for release on November 12th.